April 28, 2024 12:22 pm
Google uses AI to generate personalized travel itineraries for users

Google has recently introduced a new feature called Search Generative Experience (SGE) that allows users to create itineraries and plan trips using generative Artificial Intelligence (AI). This experimental feature offers overviews and additional links at the top of search results to show multiple perspectives on search queries. Initially available in the United States and Japan, SGE has now expanded to Mexico, Brazil, Indonesia, South Africa, and other countries with support for additional languages like Spanish, Portuguese, Korean, and Indonesian.

The company has also announced new capabilities related to this experience. For example, users in the United States can now automatically create travel itineraries for their trip using SGE. These itineraries include suggestions for activities

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