Formula 1’s arrival in Miami Gardens has brought about a surge in business for Lorna’s Caribbean and American Grill. Owner Matari Bodei says their famous conch soup is only served on Saturdays, and the crowds have been coming to taste it. Despite the expected crowd of 600,000 people in the area, customers are still willing to beat the traffic for a taste of the delicious soup.
On a busy day, Bodei received about 50 orders for their conch soup, which has been a significant boost for the business. Across the street, Junior Correa is getting his soup to go so he can enjoy it while watching the Formula 1 event from home. The excitement of having a local favorite nearby during an international sporting event cannot be overstated.
However, not all businesses near Formula 1 are experiencing benefits. Classy Girl Beauty Supply, located next door to Lorna’s, experiences a loss in sales whenever Formula 1 is in town due to traffic diverting their usual customers to other businesses. It seems like there are winners and losers when it comes to being situated near such massive events.
Lorna’s Caribbean and American Grill owner Matari Bodei shares that being located near the race event helps attract customers before, during and after the festivities at the stadium. This influx of visitors means that even on busy days like these are still able to serve their best soup formula for everyone who comes by.
Overall, Formula 1’s arrival in Miami Gardens brings both challenges and opportunities for local businesses like Lorna’s Caribbean and American Grill. The excitement around this international sporting event continues with fans craving local favorites like conch soup while enjoying all the action from home or right at the trackside.
