May 19, 2024 11:12 pm
UTA Appoints Eric Iverson as Chief Technology Officer

UTA has recently appointed Eric Iverson, a seasoned technology and media executive, as its Chief Technology Officer. Iverson, who formerly led product and artificial intelligence initiatives at Amazon MGM Studios, brings his expertise from previous executive roles at CAA and Sony Pictures Entertainment. In his new role at UTA, he will take charge of the agency’s global IT strategy.

At UTA’s Beverly Hills headquarters, Iverson expressed his admiration for the agency’s history of embracing technology-driven opportunities across various cultural landscapes. He lauded UTA for being one of the first major agencies to establish practices in digital media, podcasting, and other forward-thinking areas. Iverson’s role as Chief Technology Officer at UTA aligns with his passion for innovation and the use of artificial intelligence, marking it as a pivotal moment in his career.

During his time at Amazon MGM Studios, Iverson played a key role in developing Amazon’s Next Generation Studio project which involved integrating cloud-based infrastructure, proprietary product development and AI technologies. Before joining UTA, Iverson held various positions including CTO and CIO at CAA from 2016 to 2020 and worked on numerous technology roles at Sony Pictures Entertainment. His appointment at UTA comes as the agency seeks to leverage emerging technologies like AI to benefit their business operations and enhance opportunities for creators.

UTA CEO Jeremy Zimmer commended Iverson for his visionary leadership in the entertainment and technology spheres. He emphasized the importance of understanding how AI and other emerging technologies can drive innovation and collaboration within the company. Zimmer highlighted that Iverson’s appointment is significant as it marks a crucial moment in shaping UTA’s technological landscape to support business growth and enable diverse, global collaboration.

In summary, UTA has appointed Eric Iverson as its Chief Technology Officer with a focus on leveraging emerging technologies like AI to benefit their business operations while enhancing opportunities for creators.

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