June 23, 2024 10:19 pm
Survey Shows Majority of US Drivers Support Anti-Speeding Technology in Vehicles

A survey conducted by the Insurance Institute for Highway Safety (IIHS) found that over 60% of drivers in the United States would be receptive to having their vehicles provide audible and visual warnings when they exceed the posted speed limit. This survey, which involved 1,802 drivers, aimed to gather opinions on intelligent speed assistance systems (ISA).

Over-speeding has been a contributing factor in more than a quarter of traffic fatalities in the U.S., resulting in over 12,000 deaths in 2022 alone. Despite this alarming statistic, approximately half of drivers admitted to driving at least 15 mph over the speed limit in the past month, according to the AAA Foundation for Traffic Safety.

In Europe, all new vehicles will soon be required to be equipped with ISA systems. These systems use speed sign recognition video cameras and GPS-linked speed limit data to inform drivers of the current speed limit and alert them if they are exceeding it. The European Transport Safety Council emphasizes that such technology has great potential to prevent speeding and eliminate speeding tickets altogether.

IIHS senior research scientist Ian Reagan expressed concern about current advancements such as adaptive cruise control and partial automation systems potentially enabling drivers to maintain high speeds. However, he also pointed out that more than 80% of surveyed drivers indicated they would appreciate a feature displaying the current speed limit while over 70% agreed on the usefulness of an unobtrusive tone indicating speed limit changes. About half of respondents stated they would not oppose vehicle technologies that make the accelerator pedal harder to press or automatically restrict speed.

It is clear that there is a need for better technology and education around safe driving practices in order to reduce traffic fatalities caused by over-speeding. With recent advancements like ISA systems and other safety features, we hope that more drivers will take advantage of these tools to ensure safer roads for themselves and others on them.

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