February 23, 2024 12:16 am
PAR Technology and Grubhub Enhance Collaboration through MENU Link Integration Expansion

PAR, a global restaurant technology company and provider of unified commerce solutions for enterprise restaurants, has announced the integration of MENU Link with Grubhub, a leading online and mobile food ordering and delivery platform. This marketplace order management solution seamlessly integrates Grubhub and PAR Brink POS®, allowing restaurants to easily manage Grubhub delivery and pickup orders directly within PAR Brink POS.

Building off PAR and Grubhub’s existing partnership, MENU Link automatically syncs menu items, pricing, and other order information between PAR Brink POS® and Grubhub. This feature eliminates the need for restaurant staff to manually enter orders into multiple apps, reducing errors, saving time, and providing restaurant managers with robust reporting on all Grubhub orders.

MENU Link provides restaurants with centralized control over their menus, dynamic pricing for different channels, store-level information, and order data from third-party marketplaces. This unified approach eliminates confusion, costly errors, and duplicative work that often comes with managing multiple tablets from various delivery services.

“How people experience food has drastically changed — especially among millennials and Gen Z — with the surge in delivery services,” said Savneet Singh, PAR CEO. “Together with GrubHub, our MENU Link solution tackles this head-on by integrating all major delivery services into one system.” This innovation provides restaurants the capabilities they need to thrive on digital demand.

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