April 14, 2024 3:05 pm
CEO announced for local marketing technology firm

Marigold, a marketing technology firm based in Nashville, has appointed Mike Gordon as CEO. Gordon, who was most recently CEO of ArisGlobal in Massachusetts, will be replacing Wellford Dillard, who has served as CEO of Marigold for seven years. Dillard is now taking on the role of CEO at Avid, a media and entertainment technology company based in Burlington, Massachusetts.

Gordon expressed his excitement to continue the progress already made at Marigold and provide innovative marketing solutions that exceed the expectations of global brands. The firm currently employs 100 people in Nashville and consists of various companies such as Campaign Monitor, Cheetah Digital, Emma in Nashville, Liveclicker, Sailthru, Selligent, and Vuture.

Gordon’s appointment comes with a significant amount of experience in leadership roles within the marketing industry. Prior to his position at ArisGlobal, he led Altus Group for several years as their CEO. He will be spending much of his time in Nashville while still being based out of Boston. According to a spokesperson for Marigold

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