At the World Steak Challenge in London, Pure South’s grass-fed steak was recognized for its quality. The Handpicked 55 Day Aged Beef won the titles of best grass-fed steak and best ribeye steak. This beef, aged for up to 55 days in a vacuum bag at Alliance Group’s Pukeuri plant in Oamaru, was one of six winners in the global contest, showcasing the high standard of quality.
Shane Kingston, general manager sales and marketing at Alliance Group, expressed his gratitude for the recognition of the hard work and dedication of their farmers. He emphasized that these awards validated the effort put in by the farmers to produce world-class grass-fed red meat. The ribeye steak, priced at around $25 for 500g, was noted for its unprecedented tenderness and robust flavor profile. It boasted a buttery texture with a creamy finish that left meat enthusiasts deeply satisfied.
The recognition and accolades for Pure South’s award-winning steak underscored the exceptional quality of their product. Winning two categories at the World Steak Challenge spoke to the high standards and dedication of their farmers and producers at Alliance Group. The ribeye steak stood out as a top choice for those looking for unique flavor profiles in their red meat options. The taste and quality of Pure South’s beef made it a standout choice among consumers seeking premium grass-fed options.
In summary, Pure South’s Handpicked 55 Day Aged Beef has been recognized as one of the best grass-fed steaks in the world at the World Steak Challenge in London. Its unique qualities make it an excellent choice for anyone looking to savor a flavorful meal that is both satisfying and healthy.