From Concept to Reality: W&L Students Showcase Innovative Business Ideas in First Creative Showcase

Washington and Lee University’s Connolly Center for Entrepreneurship is hosting its first Creative Showcase on April 4 from 5-8 p.m. The event, which will take place at the Houston H. Harte Center for Teaching and Learning in Leyburn Library, is open to the public free of charge.

W&L students have been working in groups to develop their own business concepts and products for the showcase, giving them a platform to showcase their innovation and execution skills. This collaborative effort allows students to gain valuable experience navigating the real-world dynamics of entrepreneurship.

Anushka Daunt, assistant professor of business administration, believes that the showcase offers immense value to W&L students. “The practical experience gained through this project not only helps students develop projects in theory but also prepares them for presenting their work professionally,” she said. “Simulating a real business setting helps them understand how to effectively communicate their ideas and build a strong brand.”

The Creative Showcase will feature a variety of innovations ranging from new social media applications to cutting-edge medical devices, consumable goods for daily use, and engaging board games. These projects are interdisciplinary, with contributions from various academic departments, highlighting the diverse talents of W&L students.

Attendees can expect an evening filled with creativity, innovation, and inspiration as they witness firsthand how W&L students are shaping the future of entrepreneurship.